PLF

17FW SEOUL FASHION WEEK OPENING STAGE PLF COLLECTION

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PLF BRAND MOVIE

Watch the video for special collaboration story of LINE FRIENDS and PUSHBUTTON.

push BUTTON * LINE FRIENDS = PLF

Inspired by redefined friendship
Friends fight, argue, but eventually band together

Simple monochrome graphic arts, fine emblems and embroidery details
Meet LINE FRIENDS in contemporary, eclectic, and adorable ready-to-wear

pushbutton collaboration

pushbutton logo

Creative Director Seung-gun Park leads the fashion brand Pushbutton.
Known for youthful, playful colors and modern design,
Pushbutton is widely loved by celebs such as Rihanna, Hyo-jin Gong and many others.

Meet PLF at LINE FRIENDS STORE